埃迪斯科文大学代写作业: 客户关系的最简单和最好的定义
更好的关系保持在一个企业，更好的将是其成功的机会。因此，客户需要有效和有效的管理。使用各种方法，策略和软件关系管理正在执行。在这份报告中，我们将讨论有关的各种方法，通过该组织管理其客户关系。另外，客户关系管理和理论的重要性，将在本报告中讨论。最后的完成客户管理模型各要素的贡献进行讨论和解释。本报告的主要目的是解释客户关系管理和与它相关的所有元素。
一个最简单的和最佳的客户关系管理的定义可以作为“客户关系管理是决定一个公司和其与最大限度的客户满意度和他们目前的终身价值的公司是由三部分组成的质量驱动的目标客户之间的互动战略的过程中，数据库营销（DBM）和信息技术（它）”。也就是说，它也可以被描述为公司的忠诚客户的形成，为他们提供良好的质量，设施和服务与使用数据库和技术。这是实践的公司，以获得越来越多的客户对该公司及其服务的信任。这也是一个很大的优势，该组织获得竞争优势，比他们的竞争对手，这是非常重要的，在这个竞争激烈的市场。
客户关系管理包括各种活动，关于客户的需求，以保持每一个客户的记录。它开始针对潜在的客户对他们的产品或服务，然后跟踪他们的查询管理。但最重要的是了解客户。它一般包括数据存储，定期更新现有的数据和使用的数据，然后选择谁来选择和谁之间的下降。另一个迷人的方式是客户投诉的管理。投诉管理是非常有效的维护客户与公司的关系，以获得客户对组织的信任，并为公司提供一个保证，认为他们的建议和要求。这可以有效地影响客户的想法，他们正在考虑和尊重的组织。这些步骤可以为公司获得积极的客户。CMAT评估是高度可判断客户公司的关系。CMAT评估是很好的为客观、定量的分析判断，在管理客户关系的公司是多么的好。也相互竞争的公司之间的一个很好的对比，可以分析和基准。根据客户的需要，进一步的战略，可以决定和作出。
埃迪斯科文大学代写作业: 客户关系的最简单和最好的定义
The better the relations maintained in a business, better will be the chances for its success. So customers need should be efficiently and effectively managed. With the use of various methods, strategy and software relationship management is being performed. In this report we will discuss about the various methods through which an organization manages its customer relationship. Also the importance of customer relationship management and theories given on it would be discussed in this report. At last the contribution of each elements of the QCi customer management model will be discussed and explained. The main purpose of this report is to explain the customer relationship management and all the elements related to it.
One of the simplest and best definition for customer relationship management can be given as "CRM is the strategic process of determining the interaction between a company and its customers with the goal of maximizing customer satisfaction and their current and lifetime value to the company which is driven by three components Quality, Database Marketing (DBM) and Information Technology (IT)". In other words it can also be described as the formation of loyal customers for the company by providing them with good quality, facilities and services with the use of database and technology. This is practiced by the companies in an order to gain more and more customer trust on the company and its services. This is also a great advantage to the organization to gain a competitive advantage over their rivals and it's very important in this highly competitive market.
Customer Relationship Management includes various activities regarding the needs of the customer to maintaining the track record of each and every customer. It starts with targeting the potential customer for their product or service and then following with the enquiry management of them. But the most important among all is getting to know about the customer. It generally includes data storage, regular update of the existing data and used data and then to select whom to select and whom to drop among that. Another fascinating way is the management of customer's complaints. Complaint management is highly effective in maintain the customers relationship with the company in an order to gain the customer's trust on the organization and to provide an assurance that the company considers their suggestions and requests. This can make an effective impact on customer's mind that they are being considered and respected by the organization. These all steps can gain the positive customers for the company. CMAT assessment is highly capable of judging the customer- company relationship. CMAT assessment is very good to for objective and quantitative assessment for judging that how good the company is in managing the customer relationship. Also a good comparison between the rival companies can be analysed and benchmarked. Further strategies as per the accordance of customer's need can be decided and made.
