Assignment help

经济论文代写:诺基亚印度工厂

经济论文代写:诺基亚印度工厂

1999之前,在印度的电信政策是非常不友好的。一个适当的电信监管机构和高发牌费的情况下,在移动电话行业的增长缓慢。1999,印度政府制定了新的电信政策,鼓励民营企业进入电信市场。新的政策允许蜂窝移动服务提供商与其他运营商共享基础设施,并允许现有的运营商从固定许可费的一次性进入费与收入共享(印度,2010,)的通信和信息技术部。这就导致了大量的手机制造商进入市场,并在国内建立了自己的制造单位。

今天,印度的手机市场正在以一个快速的速度增长。在手机的销售已经看到四月六月2010期6.3%的增长相比,去年同期,据咨询机构IDCÂ(见图1)。诺基亚仍然以36.3%的市场份额,第二位置的主导地位是由三星8.2%的份额。共售出3863万台手机在印度的这个季度,所有的时间图中(IDC印度,2010)。强劲的消费者支出和加剧价格竞争这一强劲增长背后的主要力量。它有助于运营商赢得新的用户,主要是在农村地区。这些惊人的结果并不奇怪。据报道,大多数印度的手机销售来自低端,高容量的手机。这是由大公司如诺基亚的进一步推动,三星和索爱,以及中国和印度球员像G’Five生长,Micromax。随着手机越来越便宜,功能也越来越丰富,这种趋势将继续下去,变得更加普遍。未来确实看起来与预测将97%移动用户密度2014(IDC印度,2010)。

经济论文代写:诺基亚印度工厂

Before 1999, the telecom policies in India were very unfriendly. The absence of a proper telecom regulatory body and high licensing fees resulted in a slow growth in the mobile phones industry. In 1999, the Indian government formulated new telecom policies to encourage private enterprises enter the telecom market. The new policies allow cellular mobile service providers to share infrastructure with other operators, and allow existing operators to migrate from fixed license fee to one-time entry fee with revenue sharing (Ministry of Communication & Information Technology of India, 2010). This has resulted in large number of mobile phone makers entered the market and set up their own manufacturing units in the country.

Today, the Indian’s mobile phone market is expanding at a fast rate. The sales in mobile phones have seen a growth of 6.3% during the period of April-June 2010 compared to the same period of last year, according to advisory firm IDC (see figure 1). Nokia remains the dominant position with a market share of 36.3% and the second position was bagged by Samsung with 8.2% of share. A total of 38.63 million mobile phones were sold in India during this quarter which is an all time high figure (IDC India, 2010). Robust consumer spending and exacerbating price competition are the main forces behind this strong growth. It helps carriers win new subscribers, mainly in rural areas. These remarkable results come as no surprise. As reported earlier, most of India’s mobile phone sale come from low-end, high volume handsets. This is further boosted by the bigger players like Nokia, Samsung and Sony Ericsson, as well as the growth of Chinese and Indian players like G’Five, Micromax. With mobile phones getting cheaper and more feature rich, this trend will continue and become more prevalent. The future indeed does look rosy with predictions pegging a 97% mobile user density by 2014 (IDC India, 2010).